Friday, August 04, 2017

Shot Scope V2 fills significant gap in market 

NEWS RELEASE
SHOT SCOPE TECHNOLOGIES launches its second-generation golf wearable, Shot Scope V2. Combining front/middle/back GPS with Shot Scope’s industry-leading Performance Tracking. The Edinburgh-headquartered start-up has designed, engineered and manufactured the product in Scotland.
V2 fills a significant gap in the market. V2 is now available to pre-order at the introductory price of £189.
Shot Scope has created 17 jobs within Edinburgh and works exclusively with local businesses to produce the product: i4 Product Design, ZOT Engineering, SDL Fulfilment and Greenfold Systems Ltd. New jobs have been created in two of these businesses to meet the growing demand for Shot Scope products. All are based within 25-miles of Shot Scope HQ, which is within Cre8ate Opportunities Ltd’s business incubator at Castlebrae Business Centre.
Shot Scope’s contribution to the Scottish golf industry is one valued by The Scottish Golf Union:
Founded in 2014 by CEO David Hunter, Shot Scope Technologies has released two products to the international golf market. Hunter, a former electronics design engineer and West Lothian secondary school teacher, invented the product at home in his spare time. A graduate from Edinburgh University, which has supported the company’s growth through its LaunchEd start-up programme and Old College Capital investment fund. Shot Scope has created exciting roles in the tech and golf industries, employing several graduates from Scottish universities.
THE PRODUCT
Golfers have long sought a device that combined GPS yardages and fully automatic performance tracking; Shot Scope’s in-house engineers have developed a product that meets the needs of the modern golfer while retaining the company’s trademark automatic club recognition technology and detailed performance statistics.
Distances to hazards will be released in an update later in the year.
Performance Tracking is activated in both PRO and GPS+TRACK modes. The system works in the background to collect over 100 Tour-level statistics, broken down into five areas: clubs, tee shots, approaches, short game and putting. Performance statistics of this calibre have previously only been available to Tour players. No manual input or phone-use is required.
Following the success of V1 - a sell-out pre-sale campaign, attracting over 2,000 users in six months, being shipped to over 35 countries and used on the European and Ladies European Tours – V2’s launch has been highly anticipated and combines the established GPS market with the fast-growing performance tracking market.

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