CARDINAL GOLF NAMED AS OFFICIAL CLOTHING
PARTNER FOR THE PAUL LAWRIE MATCH PLAY
NEWS RELEASE
London- It
has today been announced that Cardinal Golf, the new clothing brand
launched by former Open Champion Paul Lawrie, will be the Official
Clothing Partner for the Paul Lawrie Match Play. The European Tour
event, which sits on the Race To Dubai schedule, is now entering its
second year and will be played at Archerfield Links, East Lothian from
August 4 to 7.
Cardinal
Golf has been the brainchild of Lawrie and his family, who earlier this
year announced a new line of apparel and accessories to be available in
select retail stores in Spring/Summer 2017, with a compact range
launching in Summer 2016.
Speaking about the new association, Paul said,
"It’s fantastic that Cardinal will be the Official Clothing Partner at
the Paul Lawrie Match Play. It's the perfect opportunity to showcase our
new brand to golf, and also importantly will provide an excellent
launchpad for sales for the new 2017 range.”
Dominik
Senn, CEO of 4sports and Entertainment, the Promoter of the Paul
Lawrie Match Play, was pleased to have the support of Lawrie's clothing
brand to the event.
He said, "It's great for the tournament to have an
exciting new clothing brand as its official clothing partner. With the
impending launch of Cardinal Golf, the tournament will provide a perfect
platform for exposure and sales".
About Cardinal Golf: Cardinal
Golf is a company owned by Paul Lawrie and family, that designs,
produces and markets a line of premium apparel and accessories to the
golf retail sector. Central to the Cardinal brand is style and function.
Product design addresses the needs of the modern day consumer through
innovative tailoring and a combination of traditional and modern
materials.
Initially
launching in Summer 2016 with a compact range, the brand will be
launching fully to a select retail base in Spring/Summer 2017.
Labels: EUROPEAN TOUR