Friday, December 04, 2009

Skins to sponsor PGA four-ball championship

NEWS RELEASE ISSUED BY THE PGA
The PGA’s tournament programme has been given a major boost by the news that Skins, the Australian manufacturer of performance-enhancing sportswear, has agreed to sponsor its four-ball championship for the next three years.
Skins has become the UK's market leader in the rapidly growing compression and therapeutic sportswear category in just two years and its tie-up with the PGA is a natural progression for the company.
The event will be called the Skins PGA Four-ball Championship.
Skins general manager for Europe, David Ling, explained: “We are launching a range of apparel for golfers in the spring.“It has been specifically designed to cope with the stresses and strains golf imposes on the body. We are thrilled by the range and our three-year agreement with the PGA. It demonstrates our long-term commitment to this important sporting category and supports our belief in the performance characteristics of technical compression wear and the benefits the range will offer PGA professionals as well as golfers of all abilities.
“We’re also very excited about the PGA Four-ball Championship and look forward to meeting the PGA professionals who take part in it.”
More than 500 PGA professionals and assistants competed in this year’s championship, which comprised qualifying rounds in each of the seven PGA regions and culminated with the final at Forest Pines, Lincolnshire.
The final of the 2010 tournament, which has Skins as its title sponsor and carries a prize fund of £30,000, will return to Forest Pines and see Dublin-based assistants Pat Devine and Stuart Taylor defend the title they claimed last October.
In addition to sponsoring the four-ball championship, Skins has also been appointed a PGA Official Supplier.
PGA chief executive Sandy Jones said: “This is another very welcome vote of confidence for our tournament programme. The fact that we are attracting new sponsors, especially major players like Skins, in difficult times shows the strength of the PGA brand."

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