Downfield Golf Club’s new membership
drive
proves a huge success
FROM THE DUNDEE COURIER
By GRAEME FINNAN
Downfield Golf Club, voted one of the finest inland courses in the UK, and Dundee’s only members owned golf club, looks like it has turned the corner after some difficult years.
By GRAEME FINNAN
Downfield Golf Club, voted one of the finest inland courses in the UK, and Dundee’s only members owned golf club, looks like it has turned the corner after some difficult years.
With new reduced membership fees, a better focus on customer
service and new membership options, Downfield has had an influx of over 50 new
members since the start of October for the 2018-19 season.
In today’s golfing
climate this seems quite incredible. The membership are behind the new
initiatives and are reaping the benefits, with membership fees reduced by
between 7% and 20% for the 2018/19 season.
Downfield have
dropped full membership fees, and have greatly reduced the price for five-day
membership to better fit the Dundee golfing demographic.
In an unusual move they
have introduced a new six-day (Sunday-Friday) membership at the request of some
local golfers, and this should also take some of the pressure off Saturday tee
times.
There is also a new weekday membership, aimed exclusively for serving Armed
Forces, Police, Fire and Ambulance Service personnel.
Dundee students can now
join the club for only £210 per year,
which gives them free, year-round golf,
and unlimited use of the large practice ground and very good short game
area.
Downfield's visitor
numbers have also increased, which bucks the general golfing trend at members
owned courses in Scotland.
This success is due to course conditioning which has
been fantastic over the last few seasons, and also the high profile Downfield
has acquired in recent years through hosting some huge golf events like Open
Final Qualifying in 1999 and 2007.
Few people know but Downfield was the
first club to host the Scottish Open as a European Tour event in 1972, and in
the last 23 years has hosted the Scottish Amateur Championship three times, Open
Final Qualifying twice, Senior Open Qualifying twice, as well as a Home
International matches and many other National events.
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